--- title: "What does an explainer video cost?" description: "Compare what’s included in a quote, from the script and voiceover to revisions and different versions." canonical: https://caprivideo.com/guides/explainer-video-cost language: en updated: 2026-10-02 alternate_de: https://caprivideo.com/de/ratgeber/erklaervideo-kosten alternate_de_markdown: https://caprivideo.com/md/de/ratgeber/erklaervideo-kosten alternate_fr: https://caprivideo.com/fr/guides/explainer-video-cost alternate_fr_markdown: https://caprivideo.com/md/fr/guides/explainer-video-cost alternate_it: https://caprivideo.com/it/guides/explainer-video-cost alternate_it_markdown: https://caprivideo.com/md/it/guides/explainer-video-cost publisher: Capri Video --- # What does an explainer video cost? Two one-minute films can involve very different work. One may use a finished script and existing graphics; another needs a new story, custom characters and several languages. To compare prices, first check what each quote actually includes. ![Hands working through documents with a calculator](https://caprivideo.com/content/images/accounting.jpg) *Illustrative stock photo: [Mikhail Nilov / Pexels](https://www.pexels.com/photo/a-person-working-on-the-documents-using-a-calculator-8297220/). [Pexels License](https://www.pexels.com/license/).* ## What’s included? Start with concept and script development. Does the provider shape the message, or do you supply a finished script? Next, review design and animation. Existing assets, custom illustration, and accurate product visualization create different production requirements. Voice recording, music, captions, and output versions also matter. Ask how revisions are defined and which stages are reviewed. Usage rights, source files, and future updates should be described explicitly. A package name does not establish those terms on its own. ## A simple comparison example Here is a made-up budgeting illustration, not a market benchmark or a Capri Video quote. Provider A lists $800 for a film, captions, and two output formats. Provider B lists $650, then adds $100 for captions and $150 for the second format. For this assumed deliverable list, B totals $900. That calculation does not establish which provider offers better value. Design quality, communication, and the final work may differ. It shows why an entry price is not a complete comparison. Give each provider the same deliverable list so you can compare both scope and approach. ![Colorful planning notes on a whiteboard](https://caprivideo.com/content/images/planning.jpg) *Illustrative stock photo: [cottonbro studio / Pexels](https://www.pexels.com/photo/close-up-photo-of-sticky-notes-on-whiteboard-5990265/). [Pexels License](https://www.pexels.com/license/).* ## Keep the project focused Reduce the number of messages and versions before stripping away the explanation the viewer needs. A film answering one question is easier to define than a combined company introduction, product demo, and training module. Supply approved materials early and consolidate feedback through one decision-maker. Ask about review points before detailed animation begins. Changing the core story later can affect narration, visual design, timing, and multiple scenes. A clear script and storyboard make those decisions reviewable while the project is still easier to reshape. ![Laptop and monitor in a video-editing workspace](https://caprivideo.com/content/images/editing.jpg) *Illustrative stock photo: [Amar Preciado / Pexels](https://www.pexels.com/photo/laptop-and-computer-on-the-desk-with-video-editing-11025645/). [Pexels License](https://www.pexels.com/license/).* ## What to include in a pricing request For a useful quote, describe the audience, purpose, approximate length, style, languages, formats, usage and expected revisions. Identify the essential deliverables and distinguish them from optional versions. ## Related reading - [Explain your offer. Help customers choose you.](https://caprivideo.com/explainer-video-production) - [Choosing a video partner](https://caprivideo.com/guides/how-to-compare-explainer-video-companies-for-your-project) ## Putting your video to work - [Will this video be worth the cost?](https://caprivideo.com/guides/explainer-video-cost-business-case): Start with a problem you can describe, compare the full cost and choose a few ways to judge whether the film helps. ## Guides - [Explain your offer. Help customers choose you.](https://caprivideo.com/explainer-video-production) - [Choosing a video partner](https://caprivideo.com/guides/how-to-compare-explainer-video-companies-for-your-project) - [2D, 3D or real images? Choosing your style](https://caprivideo.com/guides/animation-services) - [When a whiteboard video makes sense](https://caprivideo.com/guides/whiteboard-explainer-videos) - [What should the movement explain?](https://caprivideo.com/guides/motion-graphics-services) - [Help shoppers see how your product works](https://caprivideo.com/guides/ecommerce-video-production) - [Planning a product video for Amazon](https://caprivideo.com/guides/amazon-product-video-planning) - [Make a video people can follow](https://caprivideo.com/guides/instructional-video-production) - [Show what someone can do with your software](https://caprivideo.com/guides/saas-video-production) - [Help new colleagues find their way](https://caprivideo.com/guides/employee-onboarding-videos) - [Turn a training topic into a useful lesson](https://caprivideo.com/guides/corporate-training-video-production) - [Show customers how your service works](https://caprivideo.com/guides/b2b-explainer-videos) - [Explain your startup without the pitch jargon](https://caprivideo.com/guides/startup-explainer-videos) - [Make a technical process visible](https://caprivideo.com/guides/industrial-animation-services) - [Planning an animation for a healthcare audience](https://caprivideo.com/guides/medical-animation-services) ## See your offer as a video We create a free watermarked video for your business from your website. Once it’s ready, you decide whether to keep it with a subscription. [Create my video](https://caprivideo.com/create) ## About Capri Video Capri Video (caprivideo.com) is an explainer video company that creates custom animated explainer videos for businesses in the United States and Germany. Script, illustration, animation, professional voiceover and music are included, and our team reviews every draft. All you need is your website link. - **Pricing:** Your first video is a free watermarked preview with three revision rounds, no credit card needed. To keep the original without the watermark, choose a monthly subscription: Starter at $99 a month with 2 credits or Growth at $299 a month with 8 credits, plus applicable sales tax, cancel monthly. A short video uses 1 credit, an explainer 2. - **Speed:** First reviewed, watermarked draft within 24 hours after you submit your website link. - **Revisions:** 3 revision rounds included with every video; for your first video they are part of the free preview. - [Start for free](https://caprivideo.com/create) · [All facts](https://caprivideo.com/about.md)