---
title: "Explain factually what is in the product"
description: "Show contents, how to take it and where it comes from, and stay within the claims the law allows."
canonical: https://caprivideo.com/industries/ecommerce/supplement-product-videos
language: en
updated: 2026-10-10
alternate_de: https://caprivideo.com/de/branchen/e-commerce/produktvideos-fuer-nahrungsergaenzungsmittel
alternate_de_markdown: https://caprivideo.com/md/de/branchen/e-commerce/produktvideos-fuer-nahrungsergaenzungsmittel
alternate_fr: https://caprivideo.com/fr/industries/ecommerce/supplement-product-videos
alternate_fr_markdown: https://caprivideo.com/md/fr/industries/ecommerce/supplement-product-videos
alternate_it: https://caprivideo.com/it/industries/ecommerce/supplement-product-videos
alternate_it_markdown: https://caprivideo.com/md/it/industries/ecommerce/supplement-product-videos
publisher: Capri Video
---

# Explain factually what is in the product

The supplement market is loud, and buyers are skeptical as a result. Trust comes from clarity. Supplement product videos show what is inside, how the product is taken and where it comes from.

![Food stored in glass jars on a work surface](https://caprivideo.com/content/images/food_jars.jpg)

*Illustrative stock photo: [Markus Spiske / Pexels](https://www.pexels.com/photo/food-in-jars-3905826/). [Pexels License](https://www.pexels.com/license/).*

## Contents, use, origin

Show the ingredient list as a simple graphic and explain dosage and use. A short look at manufacturing and testing answers the quality question. For statements about effects there is a firm line: only claims that are permitted for the product, and nothing beyond them.

## What to bring to the brief

Label and ingredient list, suggested use, test reports and the list of permitted claims.

Have every sentence legally reviewed. Promises of cures and statements about diseases are off limits, including in images and testimonials.

![Hands packing a product in a cardboard box](https://caprivideo.com/content/images/packaging.jpg)

*Illustrative stock photo: [Ron Lach / Pexels](https://www.pexels.com/photo/close-up-photo-of-packaging-of-a-product-9594430/). [Pexels License](https://www.pexels.com/license/).*

## Where the video can help

Use it on the product page and in the order confirmation. Ask test customers how they would take the product. The note that supplements do not replace a balanced diet belongs in the film.

## Related reading

- [Help shoppers see how your product works](https://caprivideo.com/guides/ecommerce-video-production)
- [Show how the packaging feature works](https://caprivideo.com/industries/ecommerce/consumer-goods-product-videos)

## Related pages

- [Industry group: Products & online shops](https://caprivideo.com/industries/ecommerce)
- [A little more background: Help shoppers see how your product works](https://caprivideo.com/guides/ecommerce-video-production)
- [Make origin and preparation visible](https://caprivideo.com/industries/ecommerce/food-product-videos): Show where a food product comes from, how it is made and how customers prepare it.
- [Show what happens inside the purifier](https://caprivideo.com/industries/ecommerce/air-purifier-product-videos): Explain filter stages, room size and filter changes so buyers choose the right model.
- [Show the functions a photo cannot](https://caprivideo.com/industries/ecommerce/office-furniture-product-videos): Show adjustment, assembly and options for office furniture and help buyers decide.
- [Help buyers recognize the controls on cardio equipment](https://caprivideo.com/industries/ecommerce/home-cardio-product-videos): Use the correct model and a readable close-up to explain one control, with operating guidance kept in a separate module.
- [Give equipment adjustments the detail they need](https://caprivideo.com/industries/ecommerce/strength-equipment-and-reformer-videos): Plan an accurate wide view and close-up for one strength-machine or reformer function, using the manufacturer's documentation.
- [Connect the mower on the lawn to the app on the phone](https://caprivideo.com/industries/ecommerce/robotic-mower-setup-videos): Follow one supported setup path with the same device, app version and labels throughout.


## See your offer as a video

We create a free watermarked video for your business from your website. Once it’s ready, you decide whether to keep it with a subscription.

[Create my video](https://caprivideo.com/create)

## About Capri Video

Capri Video (caprivideo.com) is an explainer video company that creates custom animated explainer videos for businesses in the United States and Germany. Script, illustration, animation, professional voiceover and music are included, and our team reviews every draft. All you need is your website link.

- **Pricing:** Your first video is a free watermarked preview with three revision rounds, no credit card needed. To keep the original without the watermark, choose a monthly subscription: Starter at $99 a month with 2 credits or Growth at $299 a month with 8 credits, plus applicable sales tax, cancel monthly. A short video uses 1 credit, an explainer 2.
- **Speed:** First reviewed, watermarked draft within 24 hours after you submit your website link.
- **Revisions:** 3 revision rounds included with every video; for your first video they are part of the free preview.
- [Start for free](https://caprivideo.com/create) · [All facts](https://caprivideo.com/about.md)
