--- title: "Explain the position and how people can get involved" description: "Keep sourced facts, the organization's views and real participation options clear throughout an advocacy film." canonical: https://caprivideo.com/industries/education-public-sector/advocacy-explainer-videos language: en updated: 2026-10-02 alternate_de: https://caprivideo.com/de/branchen/bildung-verwaltung/erklaervideo-fuer-initiativen alternate_de_markdown: https://caprivideo.com/md/de/branchen/bildung-verwaltung/erklaervideo-fuer-initiativen alternate_fr: https://caprivideo.com/fr/industries/education-public-sector/advocacy-explainer-videos alternate_fr_markdown: https://caprivideo.com/md/fr/industries/education-public-sector/advocacy-explainer-videos alternate_it: https://caprivideo.com/it/industries/education-public-sector/advocacy-explainer-videos alternate_it_markdown: https://caprivideo.com/md/it/industries/education-public-sector/advocacy-explainer-videos publisher: Capri Video --- # Explain the position and how people can get involved An advocacy film should help people understand the issue and the organization's position. Choose a specific concern, make the sources easy to find and explain the real ways someone can learn more or participate. ![Audience listening to a business presentation](https://caprivideo.com/content/images/conference.jpg) *Illustrative stock photo: [Pavel Danilyuk / Pexels](https://www.pexels.com/photo/people-sitting-listening-to-the-speaker-8761540/). [Pexels License](https://www.pexels.com/license/).* ## Separate the evidence from the position Begin with the specific concern, identify the organization's position, and connect verifiable statements to accessible sources. Then show how interested viewers can learn more or attend an open event. A fictional person in an illustration should not be presented as an actual supporter or witness. ## Before writing the script Bring the documented sources, approved positions and accurate information about how people can take part. Check which terms your audience already knows and who will update the film when the program or process changes. Use clearly fictional people and records in examples. ![Hands working with a graphics tablet and laptop](https://caprivideo.com/content/images/design.jpg) *Illustrative stock photo: [Mizuno K / Pexels](https://www.pexels.com/photo/graphic-designer-using-graphic-tablet-and-laptop-12903003/). [Pexels License](https://www.pexels.com/license/).* ## Check what people take away Keep it beside the underlying sources. Ask viewers which position the organization holds and which factual statements support the explanation. If those become muddled, revise the words and pictures. Offer a transparent route to participate, without invented evidence or misleading suggestions about who supports the organization. ## Related reading - [Show customers how your service works](https://caprivideo.com/guides/b2b-explainer-videos) - [Explain what a change means for the people affected](https://caprivideo.com/industries/agencies/explainer-videos-for-communications-agencies) ## Related pages - [Industry group: Education & community](https://caprivideo.com/industries/education-public-sector) - [A little more background: Show customers how your service works](https://caprivideo.com/guides/b2b-explainer-videos) - [What happens after someone submits the form?](https://caprivideo.com/industries/education-public-sector/public-service-explainer-videos): Follow a public-service request from receipt onward, with clear status labels and a visible contact for questions. - [Show the road to a license in clear steps](https://caprivideo.com/industries/education-public-sector/driving-school-explainer-videos): Show learners and parents how sign-up, classroom hours, driving lessons and the test work, and how costs add up. - [Help learners find the right course level](https://caprivideo.com/industries/education-public-sector/language-school-explainer-videos): Show prospects how placement, course formats and exams work and how to enroll. - [Show newcomers what to expect](https://caprivideo.com/industries/education-public-sector/school-explainer-videos): Show parents, students or applicants how enrollment, a school day or an apprenticeship works. - [From a trial lesson to an instrument of their own](https://caprivideo.com/industries/education-public-sector/music-school-explainer-videos): Show parents and adult beginners how trial lessons, lesson formats and rental instruments work. - [Explain the settling-in period to parents](https://caprivideo.com/industries/education-public-sector/childcare-explainer-videos): A calm film shows parents enrollment, the daily routine and settling in, and answers their questions before the first day. ## See your offer as a video We create a free watermarked video for your business from your website. Once it’s ready, you decide whether to keep it with a subscription. [Create my video](https://caprivideo.com/create) ## About Capri Video Capri Video (caprivideo.com) is an explainer video company that creates custom animated explainer videos for businesses in the United States and Germany. Script, illustration, animation, professional voiceover and music are included, and our team reviews every draft. All you need is your website link. - **Pricing:** Your first video is a free watermarked preview with three revision rounds, no credit card needed. To keep the original without the watermark, choose a monthly subscription: Starter at $99 a month with 2 credits or Growth at $299 a month with 8 credits, plus applicable sales tax, cancel monthly. A short video uses 1 credit, an explainer 2. - **Speed:** First reviewed, watermarked draft within 24 hours after you submit your website link. - **Revisions:** 3 revision rounds included with every video; for your first video they are part of the free preview. - [Start for free](https://caprivideo.com/create) · [All facts](https://caprivideo.com/about.md)