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Make a digital transformation project understandable

Show decision-makers and staff what changes with a digital project and how the rollout runs.

Capri Video · Updated · 1 min read

Digital transformation sounds the same in every proposal. What actually changes in the business often stays unclear, and that is where projects fail. A digital transformation explainer video shows one workflow before and after and brings the workforce along.

Laptop with a blank screen and smartphone on a desk
Illustrative stock photo: Jakub Zerdzicki / Pexels. Pexels License.

Show before and after

Choose a workflow everyone in the business knows, such as approving time off or handling an incoming invoice. Show it first with paper and hallway requests, then digitally. Mark what disappears and what is new. Leadership and staff see the same picture.

What to bring to the brief

Current and target process, project phases, project roles and screenshots of the solution.

Savings depend on the business. Use only figures from documented projects and mark them as examples.

Charts, notebook, and laptop on a desk
Illustrative stock photo: Lukas Blazek / Pexels. Pexels License.

Where the video can help

Use it in proposals, at kickoff and on the client’s intranet. Ask employees what changes for them. Analyzing the real workflows remains the first step of any project.

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Photos are illustrative stock images (Pexels); they do not show Capri Video customers or projects.

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