Health & medicine
Explain the services many customers do not know about
Show customers how e-prescriptions, pre-orders, delivery or consultations work at your pharmacy.
Capri Video · Updated · 1 min read
Many customers know their pharmacy only from the counter. They often do not realize they can fill an electronic prescription, order ahead or have medication delivered. A pharmacy explainer video shows these services step by step.
Show one service
Choose the service that raises the most questions, such as electronic prescriptions. Show the path from the doctor’s visit through the app to pickup or delivery. Drawn screens and characters are enough. The film explains a process and does not advertise a specific medication.
What to bring to the brief
Service steps, ordering and delivery options, opening and emergency hours, and reviewed wording.
Strict advertising rules apply to medications. Have the pharmacist in charge approve the film and stay with service and process.
Where the video can help
Use it on your website, on the in-store screen and on social media. Ask customers how they would fill a prescription. Advice on a medication still belongs in conversation.